E571 - Emanuel Rose - How to Master Authentic Marketing and Connect with Generation Z

In this episode, I get to speak with Emanuel Rose, a renowned author, speaker, and marketing expert with over three decades of experience in cutting-edge marketing strategies.

Emanuel is the founder and CEO of Strategic eMarketing, a successful digital marketing agency helping clients from 1 million to 25 million in revenue achieve their goals through authentic storytelling and result-driven marketing campaigns.

With a background in psychology and a passion for exploring the natural world, Emanuel brings a unique human-centered approach to marketing in the digital age. He's an accomplished author of books like "Authenticity-Marketing to Generation Z" and "The Social Media Edge," providing practical insights to help businesses connect authentically.

Emanuel has distinguished himself as an innovative thought leader leveraging the power of digital marketing, social media, employee advocacy, and now artificial intelligence. His strategic thinking helps clients stay ahead of marketing trends to drive business growth.

When he's not ideating game-changing marketing strategies, you can find Emanuel recharging in nature, wandering towering forests, fly fishing, or absorbing the ocean's energy.

I'm thrilled to have Emanuel on the show today to share his marketing wisdom, stories, and advice for succeeding with authentic marketing in the age of AI.

Our Guest

emanuelrose.com Hacks to take away:

1. Marketing is crucial for business survival, and it should be a top priority after developing a product.

2. Using tools like ClipScribe can help streamline content creation. You can record a video with your message, and ClipScribe can automatically generate titles and transcripts, making it easy to repurpose content for blogs, social media, and YouTube.

3. Simplicity and precision are valuable qualities, inspired by the beauty and efficiency of nature.

4. Emmanuel wishes he had picked up playing the guitar as a hobby.

5. In his childhood, Emmanuel wanted to be a tight end for the Oakland Raiders, back when they were in Oakland. His current favorite TV shows include "Jack Reacher" and "Bosch."

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