Business:Entrepreneurship
James Goldsmith, Head of Leasing for AXA Investment Managers at 22 Bishopsgate sits down with Caleb Parker to share his vision for creating a community and breeding successful companies.
22 Bishopsgate is the newest skypscraper altering the London skyline and is leading the way when it comes to deliver space-as-a-service and amenities to delight consumers.
About James Goldsmith
James has worked on some of London's most progressive schemes, including Apple's first UK flagship in Regent Street, Television Centre, Central Saint Giles and The Shard.
He maintains a strong belief in market research and how broader social and economic issues influence occupier needs and objectives. During his 25-year career in Central London, James has executed many high-profile and award-winning transactions as both an adviser and a principal; operating within the leasing, asset management and development markets. Before joining AXA Real Assets in 2016, he held senior positions at Deloitte, Jones Lang LaSalle and CBRE and is a real estate graduate of the University of Reading.
Connect with James on LinkedIn here: https://www.linkedin.com/in/james-goldsmith-82250828/
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Value Bombs and Tweetables
- It's not just the real estate, it's how you create the right managed environment.
- "It's about shared purpose, collaboration and adaptability and they were the themes owe wanted to create for the space and what it represents!"
- "It's how to create value. There are very convenient ways of creating money, actually, do we just need to turn it around and see if we get the product, right, if we get the environment, right, and we can encourage the right behaviors and the right businesses in there, then the money will flow from it."
- The way we measure value is less about the rents we achieve and the length of the leases, and more about the success of the occupiers.
- If you have a building with a reputation for breeding successful occupiers then that building will always be in demand - which means you are always going to have value
INTERESTING FACTS:
AXA Investment Managers - Real Assets (“AXA IM - Real Assets”), acting on behalf of a consortium of international investors, together with its development partner Lipton Rogers Developments, have unveiled their vision for the highly-anticipated office building Twentytwo, located at 22 Bishopsgate in the heart of the City of London. Their concept responds directly to the major shifts in the way people work and live, brought about by cultural, demographic and technological advances in the world of work.
Twentytwo has been designed as a place people will want to work in, and as a building that represents a new approach to office design. At its core, Twentytwo aims to offer choice – choice to eat healthier, choice to exercise, choice to speak to others and share experiences and choice for the occupiers in creating their own, bespoke workspaces. It is designed to increase wellness, engagement and productivity, ultimately making a significant and positive impact on the businesses and people that will form its community.
The 62-storey tower will be the first of its kind to house a fresh food market, innovation hub, gym, wellbeing retreat and spa, curated ‘art walk’, business club and cycle hub, as well as the London’s highest free public viewing gallery. It will be the first UK tower to contain in excess of 100,000 sq ft of integrated amenity and social spaces, creating an inspiring, healthy and energising workplace for a vibrant and diverse business workforce of 12,000 people.
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