[Top Agency Series] Growing Agencies Via Acquisitions With Katie Dunsworth-Reiach of Talk Shop Media
Katie Dunsworth-Reiach is Co-founder and Partner of Talk Shop Media, a full-service integrated communications agency with expertise in public relations, social media, digital marketing, influencer relations, branding, and creative execution. She is also Co-founder of Smart Cookies, a personal finance brand featured on The Oprah Winfrey Show, Today, CNN, and The Wall Street Journal, which has attracted global partnerships with the likes of American Express and Procter & Gamble.
As a serial entrepreneur, Katie is Co-founder and Chief Strategy Officer of If Communications, a full-service communication agency providing strategy, branding, advertising, design, packaging, and digital ideas. She has co-hosted a W Network series, co-authored two best-sellers with Random House, and contributed regularly to CTV and Global News.
In this episode…In today's highly competitive digital world, building and growing a successful brand requires diverse skills, including public relations, social media management, digital marketing, influencer relations, creative execution, and branding. However, it can be challenging for entrepreneurs to handle them all while effectively managing their businesses.
One solution serial entrepreneur Katie Dunsworth-Reiach recommends is to work with a communications agency. These professionals can provide you with strategic guidance, branding expertise, advertising solutions, design services, packaging recommendations, and digital marketing ideas to help you achieve success. She shares her journey of growing a full-service communications agency through acquisition, highlighting the challenges and benefits of buying other businesses.
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz chats with Katie Dunsworth-Reiach, Co-founder and Partner of Talk Shop Media, to discuss how she grew her agencies through acquisitions. Katie talks about Talk Shop Media and If Communications and their services, how she grew them through acquisition, acquisition strategies for small businesses, how they integrated with a new company, and their core values.
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