Wizard of Ads Monday Morning Memo
Business:Marketing
Are there things for which you would be willing to suffer humiliation, rejection, and financial loss? These are your deep core values, your non-negotiables. It’s important that you know what they are.
A person without non-negotiables is a person without passion.
But it’s also important to know your negotiables.
A person without negotiables is hard-headed, self-important, obstinate. But such people can be tolerated if they apply their non-negotiables only to themselves.
A person who believes their non-negotiables should apply to everyone else is an oppressor. Give them a weapon and they are a terrorist.
When Oscar Wilde was in prison, he wrote,
“Selfishness is not living as one wishes to live, it is asking others to live as one wishes to live.”I’ve always liked Oscar Wilde.
Allow me to list my assertions:
Do you want to hear the funny part? Although I truly believe what I said today, it is not a belief about which I am passionate.
It is negotiable. A
Food for thought on a Monday morning.
Roy H. Williams
Create your
podcast in
minutes
It is Free