The Stronger Memory Program: A Path to Cognitive Well-Being with Rob Liebreich of Goodwin Living
In this episode of 'Let's Talk Brain Health,' Robert 'Rob' Liebreich, President and CEO of Goodwin Living, discusses the Stronger Memory program, an initiative focused on enhancing brain health in senior living communities. Rob shares personal stories that fueled his passion for memory care, including his experience with his mother.
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The Stronger Memory program consists of three key activities: reading aloud, handwriting, and tackling simple math problems, all designed to engage the prefrontal cortex and mitigate cognitive decline.
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Initially inspired by methods used in Japan, the program has shown significant positive outcomes, including delayed onset and improvement in dementia-related symptoms. Rob highlights the program’s accessibility, its implementation in various settings, and the importance of movement and social interaction for brain health.
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The program is available for free and has been successfully rolled out across the United States, showing promising results in improving cognitive function and quality of life for seniors.
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00:00 Introduction and Welcome
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00:05 Rob's Background and Journey into Senior Living
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01:39 Personal Connection to Brain Health and Memory Care
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03:54 The Birth of the Stronger Memory Program
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07:13 The Impact and Success of the Stronger Memory Program
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09:15 Differentiating Stronger Memory from Traditional Memory Care
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16:13 The Future of the Stronger Memory Program
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16:19 Key Concepts of the Stronger Memory Program
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19:24 Significant Milestones for the Stronger Memory Program
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23:26 Innovations and Developments in Senior Living and Memory Care
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28:00 Final Thoughts and Where to Find More Information
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