Professor John Colley from the Warwick Business School discusses developments in gig economy delivery and ultrafast grocery delivery (q-commerce). We cover:
- Demise of rapid, ultrafast delivery
- Difficult economics of ultrafast delivery
- High costs of q-commerce never passed on to consumers
- Supermarket chains acquiring failed rapid delivery startups
- Availability of venture capital funding
- Gig economy delivery model
- Regulation of the gig economy
- Workers' rights and driver strike action
- Lack of profitability and growth in gig economy delivery
- Difference between markets
- Affluence vs low minimum wages as an indicator of gig economy delivery
- History repeating itself with ride hailing
- Batching of fast food orders