Ep. 29 - Media Relations + PR: Generating Buzz, Defining Your Story & Building Grassroots Momentum - with Keith & Chris Blackman
In today’s multi-channel, 24/7 news cycle, it can be difficult to get your company story to stand out much less even get it shared by media outlets.
Chris and Keith Blackman are brothers who, combined, have a lifetime of media experience. They both have extensive backgrounds in network television, although they had different career journeys before segueing into media relations and PR roles – “what my friends at NBC call the dark side,” Keith says.
Now, as Principals of Blackman Media Consulting, they are much sought after for their strategic media training and storytelling skills.
And in today’s episode, they share their perspective on what it really takes for any company to build that buzz and foster ongoing momentum.
Learn more, and find the complete show notes, at flywheelassociates.com/podcast.
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