Download - Electric Vehicle Demand Is Lagging, and There Is One Reason Why

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End of the Line

Technology

Electric Vehicle Demand Is Lagging, and There Is One Reason Why

2024-02-01

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With Ford’s recent production cut for the F-150 Lightning all-electric pickup, many industry analysts are expressing doubt about the continued growth of demand for EVs in America.

With pickup trucks representing the highest volume and highest profit margin segment in the U.S. auto industry, why is demand for an electric version slowing?

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