Tourpreneur Tour Business Podcast
Business:Entrepreneurship
Facebook Ads for Tour Operators - tips based on a study of 1600 FB ads with Crowdriff's Amrita Gurney
On this episode, we talk best practices for Facebook Ads for Tour Operators. Today's guest is Amrita Gurney. She is the Vice President of Marketing at Crowdriff. A couple of weeks ago on the Daily Brief, which is the email I send out every day where I curate all the major news in tours and activities and digital marketing. I shared a state of the industry report that Crowdriff released all about Facebook ads. Crowdriff analyzed and visualized the data on more than 1600 Facebook ads run by state destination marketing organizations, tour operators, hotels and resorts. On this episode, Amrita Gurney and I deep dive into the data with tour operators in mind.
Mentioned in this episode:
Sponsored by Google 'Things to do'
Want more direct bookings and greater exposure on Google? Then go check out Tourpreneur's free course on using Google 'Things to do', a new program offering tour operators a chance to display their tours across new Google locations. Learn more here: tourpreneur.com/google
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