Why SEOs Need to Know Marketing [Episode #109]

How important is it for SEOs to have wider marketing knowledge? Ray Martinez shares his insights: * Why being top of mind is going to be more in focus and how SEOs need to adapt * Why SEO without qualifying leads and lead costs misses the mark * Why not thinking like a marketer makes SEOs miss their target audiences Tune in as Ray Martinez and Mordy Oberstein discuss why SEOs need to take a broader look at marketing in order to drive genuine success in organic Search. Sponsors: Also Asked: https://alsoasked.com/ SE Ranking: https://seranking.com/?sou1=influencers&gr1=podcast&tg1=SEO_rant&kw1=com_podcast_sponsorship&utm_source=influencers&utm_medium=referral&utm_campaign=com_podcast_sponsorship_SEO_rant