Right About Now with Ryan Alford
Business:Marketing
Achieving Longevity Within the Music Industry | A Thousand Horses
Takeaways
The love of music and the drive to create keeps A Thousand Horses going despite challenges and setbacks.
The music business is constantly changing, and artists need to adapt to new technologies and platforms to reach their audience.
Authenticity is key in creating music that resonates with listeners and stands the test of time.
A Thousand Horses embraces their country rock sound and continues to release new music to connect with their fans. The music industry is complex and challenging, with various revenue streams and accounting complexities.
Live performances are a crucial part of an artist's career and provide a direct connection with fans.
Longevity and building a loyal audience are important goals for artists.
The music business requires hard work, rehearsals, and constant strategizing.
The country music community is supportive and collaborative.
Crossover artists can bring new perspectives and audiences to the country music genre.
Chapters
00:00 Introduction and Welcome
01:26 The Drive and Inspiration Behind the Band
09:13 The Importance of Authenticity in Music
24:57 Covering Foo Fighters' Song 'My Hero'
26:24 Understanding Songwriting and Royalties
27:43 The Challenges of the Music Industry
28:39 The Wild West of the Music Industry
29:05 The Desire to Meet Dave Grohl
29:33 The Highway Sound Tour
30:02 The Impact of Live Performances
31:30 The Impressive Live Performance of Thousand Horses
32:01 The Highway Sound Tour Dates
32:30 The Excitement of Touring
33:26 The Value of Live Music
33:56 The Influence of Live Shows
34:54 The Impact of Live Concerts
35:22 The Experience of Seeing Clint Black Live
36:19 The Possibility of Doing More Covers
37:16 The Goal of Longevity in the Music Industry
38:44 The Challenges and Surprises of the Music Business
39:17 The Importance of Rehearsals and Preparation
40:17 The Work and Energy Behind Making Music
41:14 The Community and Support in the Country Music Scene
42:38 The Temptations and Challenges of Touring
43:06 The Reality of the Music Industry
44:25 The Joy and Fulfillment of Live Performances
45:21 The Influence of Trailblazers in Music
46:41 The Popularity of Country Music
48:04 The Impact of Artists Crossing Over to Country Music
49:01 The Artists Thousand Horses Admires
50:27 The Country Music Community in Nashville
51:52 The Gratitude and Journey of Thousand Horses
52:52 Where to Stay in Touch with Thousand Horses
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