201 – 7 things that successful British-made brands do

What are some of the things that I see successful British-made brands do consistently?

In the first episode of series 4 of the Make it British podcast I look at what makes for a great British-made brand.

Discover:

• 04:11 Why having a great story to tell can help customers relate to your business
• 06:17 How doing one thing brilliantly is better for building brand loyalty
• 08:40 Why developing close partnerships with your suppliers is so important
• 10:35 Why you should always put your customers first
• 11:47 Why you should pride quality over quantity when it comes to your products
• 13:09 How being driven by purpose, not profit is the right way go to attract the right customers
• 14:39 Why you will need to invest in your business no matter how amazing your product is

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