133 – The future of trade shows

How do you feel about virtual trade shows?

2020 has certainly changed the way the whole world works and does business, but if you are in the business of developing or sourcing products, how does that look for you? I can’t see that long haul buying trips will be happening in the way they used to.

Far too risky that the whole team might end up quarantined for weeks after they get back, or worse still stuck somewhere and unable to get back. And what does this mean for trade shows, which have been one of the main ways that ranges were selected, new brands were discovered and suppliers were found? In this episode, I look at how trade shows are changing and how that might affect your business.

Stay in Touch

British Brand Accelerator - Find out how you can work with me to build your British-made brand

Make it British website

Join Make it British - become a member of our community and promote your business in our directory or UK-made brands and manufacturers

Make it British on Instagram

Make it British on YouTube - subscribe to my YouTube channel to watch many of the podcast episodes as videos.