Why do two similar looking items often cost totally different prices, even in the same shop?
A lot of it is to do with the cost price of the product. Yet so many different factors can affect that cost price.
This episode runs through all of the different things that can make the difference to what a product costs - and how that can affect the final retail price.
Here's my checklist of factors that can affect a garment's cost price:
Watch the clip from SuperShoppers
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