Episode 706.5 | Rethinking My Most Common Advice

In episode 706.5, join Rob Walling as he reconsiders some of his most common advice. He explores why lowering prices might make sense and discusses the benefits of a B2C business model. Rob also walks back his prior advice on bootstrapping two-sided marketplaces and launching multiple products to see what sticks.

Topics we cover:

• 1:04 – What would happen if you lowered prices?
• 3:56 – Benefits of a B2C approach
• 7:05 – Two-sided marketplaces allow to reach two audiences
• 8:47 – Launch a bunch of products to see what sticks
• 10:52 – This episode was released April 1, 2024

Links from the Show:

• The SaaS Playbook
• Rob Walling (@robwalling) | X

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

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