Beyond Earbuds: Rachael and Helen Share Insights on Audience Input, Podcast Evolution, and Business Impact
In this week's episode, I'm chatting with Helen Calvert, host of The No Bullsh*t guide to happiness.
Helen has been a guest before back in May 2022 and it's no secret that I LOVE Helen's podcast so it's lovely to be chatting with her again, seeing how she is doing with her podcast and her business.
Helen has published a book since we last spoke (in October 2022 and yes I have a copy!) The book is very much based on the first series of the podcast which as Helen explains contains, "crucial elements of being a business owner and having a happier life."
Helen and I also chat about audience engagement, podcast growth over the past 12-18 months, show notes, reviews(take note podcast apps!!), and how the podcast supports Helen's business.
A top tip that we touch on is the importance of reaching out to others and how your network and community can contribute to your podcast's success.
About Helen
Helen Calvert is The No Bullsh*t Coach who has been running the successful business support agency Clear Day since 2018. A divorced mum of two boys, Helen has twenty years of experience in admin and organisation, and also, knows well the personal challenges of anxiety, family health problems and just trying to get it all done! She qualified as a life coach in 2020 and her passion is in helping women to treat themselves with excessive kindness as the best strategy for gaining confidence and making progress.
Her podcast gets around 7,000 downloads per month and includes all of her no-bullsh*t tips for a happier life. It has proven so popular that Helen has turned the first series into a book which was published in October 2022.
Podcast: https://podfollow.com/the-no-bullsh-t-guide-to-a-happier-life
Book: https://www.clear-day.co.uk/product/the-no-bullsht-guide-to-a-happier-life/
Instagram: https://www.instagram.com/clearyourday/
LinkedIn: https://www.linkedin.com/in/helen-calvert-manchester/
Facebook: https://www.facebook.com/ClearYourDay
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Mentioned in this episode:
How to Promote Your Business with Podcasts and LinkedIn Workshop
How to Promote Your Business with Podcasts and LinkedIn Workshop We'll cover the benefits that podcasting has for your business and the top 3 things to think about to get clear on your podcast idea: 1. Who is it for? 2. What is it about? 3. Frequency length and Style? AND We'll workshop the idea of your podcast. Elaine will share 3 tips on how you can use LinkedIn to promote your podcast. If you want to start a podcast but have been putting it off, here's a chance to work through your idea and get tips to promote it on LinkedIn. All aimed at increasing your visibility and building your like, know, trust with your ideal clients. Join us on 17th September at 12noon! The investment is £45 and you get 10% off! Use code RACHAEL at the checkout. https://www.elainewalshmcgrath.com/a/2147926391/HB3xohmb
How to Promote your Business with Podcasts and LinkedIn Workshop
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