466 - Specializing a Salesforce Practice with Shell Black
Episode Overview
If you struggle to have consistent cash flow in your Cloud Consulting business, this interview is for you.
Shell talks through the benefits of specialization as a Salesforce partner. He covers;
About Shell Black
Shell Black is from Dallas, Texas (United States), and started consulting on Salesforce in 2005. He started his company ShellBlack.com - a Salesforce consulting and implementation firm, in 2010.
Shell holds 4 Salesforce Certifications. He has also spoken at Dreamforce (the annual Salesforce user conference) for 6 years.
In 2019, Shell has inducted Salesforce MVP Hall of Fame to recognize his contributions to the Salesforce community (one of ~250 worldwide)
Shell is the host of “ShellBlack Whiteboard,” - a YouTube channel on how to implement Salesforce (>500K views and over >2MM minutes watched)
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