15: Using AI for Small Business Growth with Ashley Gross
In this episode, Chris Daigle interviews Ashley Gross, an early adopter of generative AI in marketing. Ashley shares her journey of discovering and leveraging generative AI tools in her personal and professional life, and how she is now launching her own AI training community "The Prompt" to make these powerful tools accessible to entrepreneurs and small business owners. Ashley discusses the importance of being mindful of bias and representation in AI, and provides practical tips on how to effectively and ethically incorporate generative AI into your work.
Key Insights from this Episode:
✅ Start using generative AI tools to solve personal problems and pain points, then explore how they can be applied to your business.
✅ Understand the "why" behind the AI-generated output, not just the "what" - this will help you better leverage the technology.
✅ Focus on using AI to enhance your content and workflow, not replace your authentic voice and brand.
✅ Prioritize inclusivity and accessibility when exploring AI tools and solutions for your business.
✅ Build a community of support and shared learning around AI implementation, rather than trying to master it alone.
Chapters:
00:00 Introduction to Ashley Gross
02:33 Ashley's Early Adoption of Generative AI
06:47 Recognizing the Need for Generative AI Education
11:16 Launching the Prompt Community
14:25 Prioritizing Inclusivity and Accessibility
16:15 Building Relationships and Community Engagement
31:15 Leveraging Generative AI for Content Creation
36:13 Ashley's AI Tool Stack
59:14 Closing Thoughts and Advice
Here are the AI tools/services that Ashley Gross recommends throughout this episode:
Jasper ➡ https://www.jasper.ai/
Gemini ➡ https://www.google.com/about/products/gemini/
Claude ➡ https://www.anthropic.com/claude
Clarity ➡ https://www.clarity.ai/
Pi AI ➡ https://www.pi.ai/
Read.ai ➡ https://www.read.ai/
Be sure to download this week's Smartcut/s:
🔸 Unlocking Business Insights with Tableau — https://smartcuts.io/15
And check out the related prompts at: https://PromptVault.studio
Sponsored by Chief AI Officer. Empowering businesses with AI education and training. Visit chiefaiofficer.com for a free AI readiness assessment & AI strategy guide to help you get started using AI at work.
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