Commercial vs Residential Marketing: Is There Really a Difference?: Episode 1103

Mike Campion and Jackson Pinkoski discuss the crucial differences between marketing strategies for residential and commercial cleaning companies. They emphasize the importance of understanding the unique needs and behaviors of clients in each sector, highlighting the short sales cycle in residential and the longer, relationship-driven process in commercial. From the necessity of quick response times in residential to the value of building long-term relationships in commercial, Mike and Jackson offer valuable insights for cleaning business owners looking to optimize their marketing efforts.

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