Episode 98: How to Establish a Culture of Phenomenal Customer Experience with Sarindar Frost

There Are No Internal Interactions Anymore. Every Interaction Is a Customer Interaction

We claim to understand the importance of customer experience. Yet, too often we fail to truly internalize how customer experience affects buyer behavior, and impacts the way individuals interact with brands, with sellers, and with marketers.

We invited Sarindar Frost to help us take a deeper look.

Sarindar is the Senior Director of eCommerce Customer Service at DHL for the Asia Pacific region.

She joined us on The B2B Revenue Executive Experience to discuss how industries across the world are being transformed by a deeper understanding of customer experience.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Previous guests include: Warren Zenna, Founder of The CRO Collective, Andy Paul, Host of The Win Rate Podcast, Karen Eber, CEO and Chief Storyteller of the Eber Leadership Group

Check out our three most downloaded episodes:

• Episode 284: Cracking the CRO Code: How Chief Revenue Officers Redefine Business Success with Warren Zenna
• Episode 286: Winning Over the Buyer: The Interplay Between Sales Effectiveness, Win Rates, and Differentiated Buying Moments with Andy Paul
• Episode 302: Inspiring Action Through Storytelling with Karen Eber

If you are interested in joining The B2B Revenue Executive Experience as a guest, please complete this form: fame.so/vsa-guest