Episode 5: Tod Caflisch on The Minnesota Vikings Fan Experience (and Where It’s Headed)

Tod Caflisch has been in pro sports IT for almost 30 years, so he’s seen the incredible transformation in the fan experience at sports venues.

In college, he used to go to Celtics games, where the crowd was all men smoking cigars and cigarettes. Halftime would come, they’d play the organ, then the basketball game would finish. That was the fan experience of the day.

We’re light years from there today, with mobile integration and high-tech access control everywhere. The presentation of the game itself has changed dramatically, and everybody’s looking to up their game.

Listen in as Tod, Vice President and Chief Technical Officer with the Minnesota Vikings, describes how the team is taking fan experience to a new level. You’ll also hear the number one worst thing you could do when selling to someone like Tod.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Previous guests include: Warren Zenna, Founder of The CRO Collective, Andy Paul, Host of The Win Rate Podcast, Karen Eber, CEO and Chief Storyteller of the Eber Leadership Group

Check out our three most downloaded episodes:

• Episode 284: Cracking the CRO Code: How Chief Revenue Officers Redefine Business Success with Warren Zenna
• Episode 286: Winning Over the Buyer: The Interplay Between Sales Effectiveness, Win Rates, and Differentiated Buying Moments with Andy Paul
• Episode 302: Inspiring Action Through Storytelling with Karen Eber

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