188: Branding, the Soul of Your Business with Mallika Malhotra
Branding means everything in today’s business world. Branding done the right way will force you out of your comfort zone–and that’s OK! Dr. Sabrina is thrilled to be joined by today’s guest who explains why branding is the soul and passion of your business and how you can be a boss at the branding game.
Mallika Malhotra is an award-winning brand strategist, a confidence-stirring mentor and speaker, and the founder of The Brand Attraction Society. After years of working in corporate advertising for brands such as L’Oreal and Oil of Olay, Mallika now helps women entrepreneurs get clear on their branding message, show up as the face of their businesses, and find their power niche. Mallika’s friends and clients call her “The Brand Energizer,” because she is a strong believer in getting out of our comfort zone, taking action, and implementing ideas. When not building brands, Mallika is at home in Maine with her husband and three sons, drinking coffee or red wine, and dreaming about their next global adventure.
Join us to learn why branding is NOT your logo or your headshot. Learn simple steps to build your brand today!
Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group.
Show Highlights:
Connect with Mallika: www.mikifoto.com. Get Mallika’s Brand Visibility Booster!
Links and Resources:
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