Product Portfolio: On the Stocks and Bonds Analogy
Chris and Gina on looking at your business like a portfolio
When it comes to personal finances bonds are generally low-risk and stable and stocks are high-risk, high-reward. Ideally you have a mix of both. Why not look at your business product portfolio in a similar way? This week Chris and Gina take a look at this analogy and talk about the importance of having some high-risk products that lead to transformational change and how to build your case around these products.
Links:
This Might Get Me Fired - Greg Larkin
Zoning in on the win: Navigating real transformation with Geoffrey Moore
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