31 What does it take to build an enduring great company?
What does it take to build an enduring great company?
In this cornerstone podcast Kevin and Brad talk about what it takes to build an enduring great company.
They begin by discussing the definition of an enduring great company, and why that matters to you, and why it matters to both of them.
They define an enduring great company as:
A purpose-led company that grows and thrives via a sustained, competitive advantage over many decades
Next they discuss the eight elements that are required to build an enduring great company.
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