The long election campaign is well underway, and politicians are vying for attention with eye-catching photocalls, speeches, visits and stunts.
The political masterminds Peter Mandelson, Polly Mackenzie and Daniel Finkelstein explain what happened when Blair and Brown shared an ice cream, when Ming Campbell pointed down the toilet, and when Danny was asked to arrange an actual bonfire of regulations.
And why does Danny think the chances of a summer election may be rising?
Send questions, comments and voicenotes to howtowin@thetimes.co.uk, or WhatsApp 0333 00 323 53 with the words 'How To Win'.
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