121. Creating Emotional Connections in Branding with Elizabeth Hambleton

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In this exhilarating episode of the Milk and Honey with Lemon podcast, host Lemon is joined by her friend and branding expert Elizabeth Hambleton. Elizabeth delves into the essence of branding, debunking common misconceptions and demonstrating how effective branding extends far beyond just logos and colors. She emphasizes the importance of messaging and finding a 'through line' to connect diverse passions into a cohesive brand.

Elizabeth shares her journey from fine arts publishing to personal styling and explains how she rediscovered her love for branding during the COVID-19 pandemic. Tune in for in-depth discussions, practical tips, and learn about Elizabeth's upcoming branding course.

This episode is a must-listen for anyone eager to deepen their understanding of branding in both business and personal contexts.

00:00 Introduction and Excitement for Today's Episode
00:31 Welcome to Milk and Honey with Lemon
01:32 Interview with Elizabeth Hambleton Begins
02:51 Elizabeth's Journey into Branding
06:55 Finding Your Unique Brand Throughline
11:36 Balancing Design and Functionality in Branding
21:45 Elizabeth's Upcoming Branding Course
22:00 The Importance of Messaging in Branding
28:22 Conclusion and Final Thoughts

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