238. Should You Add People In Your Airbnb Photos

Today, we're tackling a question we've been getting a lot lately: should you add people to your Airbnb listing photos? This topic has sparked quite a bit of debate among hosts, and it's essential to understand both the potential benefits and drawbacks before making a decision.

My team and I have managed tens of thousands of guests across the United States, both in my personal portfolio and for other owners. From this experience, we've learned a lot about what works and what doesn't in Airbnb listings. We'll explore how featuring people in your photos might help your listing stand out in a crowded market, but also how it could backfire if not done correctly. 

In this episode you'll learn:

• Unique Appeal: Adding people to your photos can make your listing stand out among a sea of similar-looking properties, grabbing potential guests' attention as they scroll through search results.

• Visualization: Photos with people can help potential guests imagine themselves enjoying your space, creating a personal connection and making your property more appealing.

• Subtle Integration: Use people sparingly and discreetly in your photos. They should complement the setting without being the main focus, ensuring the property itself remains the star.

• Activity Showcase: Highlight the activities guests can enjoy at your property, such as using the BBQ grill, lounging in the living room, or reading by the fireplace. This adds context and appeal to your amenities.

• Professionalism and Balance: Maintain a professional look by avoiding random or poorly staged images. Ensure that the presence of people in your photos adds value and enhances the visual appeal of your listing.

So, should you add people to your Airbnb listing photos? It depends on how you do it. If used correctly, featuring people can enhance your listing's appeal and help potential guests envision themselves in your space. However, it's crucial to strike a balance and avoid overdoing it. Remember to focus on what adds value to your guests and aligns with your property's unique features.

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