Is Your Business Tracking What Really Matters?: Episode 1132

Mike Campion and Jackson Pinkoski discuss the importance of tracking the right business metrics. They emphasize focusing on profit over revenue and setting specific, measurable goals. Mike explains how tracking only revenue can lead to increased risk and stress, while Jackson highlights the need to concentrate on useful marketing data, such as leads and conversions, instead of vanity metrics like social media followers. Join in as they provide a simple framework for regular financial reviews to keep your business on track!

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