56: What to Send to Your Email List

By now you’re probably aware that building and nurturing an email list is important for the growth and stability of your online business. But what should you actually be sending to your email list? In this episode, Heather gives advice on what to email your audience, including sharing stories, offering tips, and providing free resources. She also touches on the necessity of staying authentic, celebrating unsubscribes as part of the process, and effectively managing your list in order to maintain engagement and drive business growth.

Key Takeaways:

• (02:50) Strategies for consistent engagement
• (04:20) Creating quick and simple emails
• (07:55) Offering freebies to your list
• (13:40) Handling unsubscribes positively

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