Properly Positioning Your Value Statement

Lightning Round: Top 10 Ways to Keep Your Prospect List Up-to-Date

Question: Mark Bregman asks, “You both have said value statements need to be updated, and refreshed because what may have worked last year may not be right for now. And I’m wondering if things have changed, value-wise, in mid-year 2024 from just the beginning of the year?”

Book: Building a Story Brand - Clarify Your Message So Customers will Listen by Donald Miller 

 

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