PR’s updated salary bands for 2024

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Welcome to our H1 Recruitment Year in Review PRmoment Podcast, where we discuss the PR job market with Dean Connolly, founder and PR recruitment director at Latte.

We look back at the talent trends in PR for the first half of 2024. The last six months have seen a significant change in the PR recruitment market. Dean tells us the top 3 reasons why PR people leave their jobs and reveals the latest PR salary bands.

If you’re interested in keeping an eye on the best jobs that are out there each week, do make sure you subscribe for free to PRmoment’s Top 10 PR Jobs updates each week.

Finally, thanks so much to the PRmoment Podcast sponsors the PRCA.

Here’s a summary of what Dean and PRmoment founder Bes Smith discussed:

2 mins Dean updates on the state of the PR talent market right now.

“There’s still a shortage of talent…agencies are still struggling to hire.”

“We’ve (Latte) had our best two quarters ever.”

“We’re up 6% on the number of jobs coming through, year on year.”

“PR tech talent remains really in demand.”

“We’re seeing a real decline in the volume of tech PR talent pool at account manager level.”

10 mins The top 3 reasons PR people leave their jobs: 1. lack of career progression, 2. Salary, 3. company culture

Dean reveals Latte’s PR salary bands for 2024 (To confirm this was a London-centric survey.)

16 mins “Consumer (salaries) have caught up with corporate in the past few years and that’s really a sign of the fight for talent.”

“PR salaries in tech have remained steady.”

“There are a lot more redundancies happening in-house…they don’t (tend) get absorbed into the agency landscape.”

20 mins A discussion on the demand for greater specialist talent within PR firms.