Carla White Offers A Platform for Entrepreneurs to Be Heard

Let Your Voice Be Heard

Having a platform to introduce one’s brand is something every entrepreneur would wish to have. The power of having a voice and being heard by the right audience is one of the objectives of our guest, Carla White, when she put up Hiro.FM.

This platform is built to help entrepreneurs spread the word about their businesses. The pandemic brought challenges to business owners and leaders in terms of continuing normal operations, many of them saw the value of using online platforms to market their brands. And with Hiro.FM’s, CEOs are given the voice to showcase their brand and product to the masses.

Tune in to find out how Carla and Hiro.FM are helping entrepreneurs grow their business

Who is Carla White?

Carla is the CEO and Founder of Hiro.FM, an audio distribution platform specifically made for entrepreneurs. The platform was launched in 2020. The goal is to provide a venue for business owners to introduce their brands to their target audience.

She is also the first woman to launch an app on iOS. Her app “Gratitude” led to an invitation as a guest on Oprah Winfrey’s show, opening new opportunities for Carla. She also released audiobooks and ebooks to provide insights and tips to startup entrepreneurs.

Innermost Superpower

Carla has accomplished a lot from working with NASA and the Pentagon. She believes her superpower is listening to faith and not listening to fear. Carla took a leap of faith when she started Hiro.FM and ever since, she has helped many entrepreneurs find a platform to introduce their businesses.

Pullout Quotes:

"Research has proven that intuition and trust instincts don't come from looking at somebody but from hearing somebody, listening to their voice. That's how you determine if you trust somebody."

"People listening to the audio, they're looking for problem-specific answers so it's a really wonderful and rich opportunity to reach your audience, get an immersive experience. Get a one-on-one conversation with them, share your experience and story, and invite them to partner together and work together or buy your solution."

"Podcast hi-jacking method is 1-1-1, one problem for one audience and one solution."

"There are people who are listening and have the specific skill sets or answers to somebody else's problem and that's really all this is about, being able to connect these people who need these answers."

 

Chapters:

00:00 Intro

01:08 Who is Carla White?

02:23 App: Gratitude Journal

06:00 Hiro FM

14:30 Views on Clubhouse

19:40 Podcast Hi-jacking Method

27:00 All About Reciprocate Method

31:00 Process and techniques

37:06 Innermost Superpower of Carla

 

Socials:

Website: https://hiro.fm/

Linkedin: linkedin.com/in/carlawhite

Twitter: https://twitter.com/carlawhite