Episode #32 – No Success Can Compensate For Failure In The Home

The post Episode #32 – No Success Can Compensate For Failure In The Home appeared first on DotComSecrets.com Blog - Weird Marketing Experiments That Increase Traffic, Conversions and Sales.... Most entrepreneurs get into business to create the perfect lifestyle, but within a year or so have created nothing more than an over-worked, underpaid job. How to structure the lifestyle of your dreams while you are building your business. --------------------------------------------------------------------------------- This is Russell Brunson and this is the Marketing in your car Podcast. Hey, guys and gals, this is Russell. Today is an exciting day. I am actually heading to Vegas to go pick up my Ferrari that I won, which is pretty exciting. Then we’re going to jump in the car and drive it all the way home. I’m not sure if I told you guys this or not, but I had a really cool idea. I went and bought a Go-Pro camera. I’m going to mount the camera on the dashboard of the Ferrari looking out and I’m going to record the whole trip driving home. After I get home, I’ll take the footage of that and make a time lapse video of the footage and use it as a background of a sales video. I thought that was kind of fun. It’s interesting. I’m about to go do this really cool, exciting business thing. I actually went and dropped my three-year-old at pre-school. All that’s going through my head right now is a quote from a religious leader named David O. McKay. He said, “No success can compensate for failure of the home.” Today I want to talk about that, how important our families are. I’m as guilty as anyone, but we get in this business initially because we’re like, “If we do this, we’re going to have time freedom and we’re going to have money and we’re going to do all these things.” We get into that with that goal. But what happens at first? We quickly find out that being entrepreneurs is not quite as easy as we thought it was going to be when we get signed up, which is a good thing. If it was super easy, then everyone would do it, right? We go from doing the typical thing where people are working 8 hours a day to working 20 hours a day. The goal is, “After I make it, I’ll cut my hours back to a 4-hour work week or whatever.” That’s kind of what our goal is. The problem is, there are a lot reasons, but I think we get addicted to the business. You get significance out of it. You get love and connection. All these needs you have are being met by your business. Because of that, it starts growing, you start having success, and after a while you realize, I like this and I’m having a good time. I’ve been spending 20 hours a day building this business up to this point and I really enjoy it, I’m going to keep on doing it. The next thing you know, one year turns into two, two turns into three and eventually it’s been 10 years and you’re just killing yourself over this business. The reason why you got in, to be able to have the time freedom and to be able to spend more time with your kids, what you get is the exact opposite of that. You get basically a glorified job where you’re working more hours. You’re probably making more money, but not having the freedom that you got in this business for. I’ve been really recently thinking about that. I was listening to this really cool course that I found on eBay. It’s actually J. Abraham, Chet Holmes and Jake Carter Livingston. They put this product together called Gorilla vs Gorilla. I found the cassette tapes on eBay. I couldn’t find the actual product anywhere, but I found the cassette tapes. I was super excited because I love new marketing courses. All three of those guys are awesome. I was listening to it and Jake Carter Livingston said something interesting.