This week’s Open Mic guest is Cathy Burns, President and CEO of the International Fresh Produce Association. From a statistical perspective, the produce industry has tremendous potential for growth with only a small fraction of Americans consuming the daily recommended allowance of fruits and vegetables. Burns says domestically, the produce industry faces tremendous challenges from high input costs, a lack of an adequate labor force and uncertainty over a new farm bill from Washington. She says the obstacles are limiting opportunities for growth and IFPA needs Congressional leaders to help.
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