In Episode 50 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Julia Shullman, General Counsel and Chief Privacy Officer at TripleLift, where they discuss how the Big-Tech players have weaponised Data Privacy and the effects it’s had on the advertising industry, which includes;
- How the Big Tech players have weaponised Data Privacy
- The dysfunctional hamster wheel of privacy solutions
- How silos have impacted data privacy solutions
- How privacy solutions have stagnated for the last 20 years
- Anti-Trust V Privacy
- Why we’ve been addressing the same challenges for years
- How the big tech players are spinning up their own innovative solutions and products
- How Big-Tech have locked down the Data Ecosystem
- Balancing Innovation and Ethics
- The importance of translation between privacy and other business domains
- Strategic Risk V Compliance Risk
- The role of compliance between offensive & defensive strategies
- Who wins and who loses from weaponizing Data Privacy
- The birth of the new infrastructure players
- How technological advancement will change the privacy landscape in the future
- It’s not the death of advertising, it’s the 3rd wave