Dom, a former professional AFL player, came up with the idea to create a golfing label for keen golfers after watching Adam Scott win the 2013 Masters. They felt there needed to be something available that was tasteful, versatile, and most importantly, affordable. Something that would look just as good in the clubhouse as it would out on the course.
But it also had to encapsulate those moments that all sports fans live for when watching or playing sport. Ones that raise the hairs on the back of your neck and create that rush of adrenaline. A label that recognized that we are all capable of something extraordinary every now and then, even when just having a casual hit with mates. Clutch & Co. #beclutch
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