WTF Now? Navigating the Identity Crisis of Business & Motherhood
What happens to our business and brand identity when we become a mother?
In this episode, Cait dives into the challenges that come with the intersection of business and motherhood as we embrace the unknown and allow ourselves to evolve. Cait speaks to the importance of trusting one's intuition in order to create a harmonious and successful business, especially as a mother.
We'll explore the power of creation that women possess, both in giving birth and in birthing new iterations of their businesses. You'll leave questioning the need to stick to old strategies and instead embrace new approaches that align with your new identity as a business owner and mom. This episode is a powerful resource for entrepreneurial moms, providing insight and inspiration on how to thrive in business while embracing the transformative journey of motherhood.
You'll hear:
The identity crisis that can happen as business owners when we become moms causing us to question our priorities and values
The importance of challenging societal views and normalizing conversations about the postpartum period
Creating more resources for mothers navigating the challenges of being CEOs and business owners while raising children
Why as mothers it's normal to question the alignment of our business with our values and why we should embrace this uncertainty
The impact of clinging to old identities on revenue and how welcoming change can lead to smoother and more profitable business flow
Connect with Cait: https://themillionairemother.com/
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