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The Agile Brand™ with Greg Kihlström

The Agile Brand™ with Greg Kihlström

Business:Marketing

#232: Predictive Brand Intelligence with Grant McDougall, Co-Founder & CEO, BlueOcean

#232: Predictive Brand Intelligence with Grant McDougall, Co-Founder & CEO, BlueOcean

2022-04-05
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Today we’re going to talk about using AI and Machine learning to achieve predictive brand intelligence, and what this means for marketers in a shift to a world of first-party data strategies. To help me discuss this topic, I’d like to welcome Grant McDougall, Co-Founder & CEO of BlueOcean.

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