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Mumbrellacast

Mumbrellacast

Business:Marketing

Film PR disasters, streaming vs cinema and do creatives need to bring the fight to AI?

Film PR disasters, streaming vs cinema and do creatives need to bring the fight to AI?

2024-08-21
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21 August 2024


This month has seen one of the biggest film PR disasters in recent memory, while the argument of streaming vs cinema continues. Meanwhile, a new report highlights why the media and marketing industry needs to bring the fight to AI.


Also on this episode:

  • We talk to Thinkerbell’s Adam Ferrier ahead of next month’s MSIX


Join Neil Griffiths and Adam Lang for a look at everything under Australia’s media and marketing umbrella.

view more

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