Episode #410 - ScaleUp Club - Marketing and ROI - with Mike Dunn
Hi there and welcome back to another edition of ScaleUp Radio, the podcast inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences.
I’m Kevin Brent and in this Q&A episode of ScaleUp Radio recorded during our monthly ScaleUp Club meeting, we sit down with Mike Dunn of Excel TM Group, a leader in construction telemarketing.
Mike shares their innovative approach to delivering quality leads and ROI, focusing on understanding client goals and prioritising quality over quantity.
We'll explore their successful marketing initiatives, including hosting their own construction show and leveraging LinkedIn.
Mike also discusses the importance of staff retention and creating a positive office environment.
Plus, hear how his wife and business partner keeps marketing spend aligned with achievable ROI.
Make sure you don’t miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts.
Tune in for valuable insights and tips from Mike Dunn of Excel TM Group.
Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.
If you would like to be a guest on ScaleUp Radio, please click here:
https://bizsmarts.co.uk/scaleupradio/kevin
You can get in touch with Kevin & Granger here:
kevin@biz-smart.co.uk
grangerf@biz-smart.co.uk
Kevin's Latest Book Is Available!
Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.
More on the Book HERE - https://www.esusgroup.co.uk/
Mike can be found here:
linkedin.com/in/mike-dunn-b3033358
https://www.exceltmgroup.com/
mike@exceltmgroup.com
07946 767634
https://www.instagram.com/mike.dunn_/
Create your
podcast in
minutes
It is Free