65. Rebroadcast: Should I Join a Networking Podcast with Katie Wyatt

NetKatie Wyatt is a wellness entrepreneur, startup stylist and biz whisperer. Katie can bring the style to your startup, and structure to your creative storm. She loves to help people with their businesses. She also shares her path into entrepreneurship, networking podcast tips, and female leadership model. Katie grew up in the corporate world where she learned the ninja arts of business development, relationship management, business strategy, project management and commercial success. But it had little soul and appeal for her. After getting cancer twice in 10 years she realised that the only person who could change her life and give her the meaning she yearned for was herself. So, she reinvented her career. And now she uses those skills for social good, spending her days nurturing dozens of startup social businesses who are getting ready to launch their idea onto the world. Her philosophy on business is practical and holistic. There’s no replacement for getting the work done, but there’s a way to approach the work – mindfully, deliberately – that will ensure you work with clarity, focus, direction and, most of all, results. As a coach, she work intensively with a small number of clients to tailor a coaching and holistic business plan that will get people creating healthy business. IN THIS EPISODE WE TALK ABOUT: The “Wellness Entrepreneur Podcast” and how long it’s been going What made Katie create a podcast show How she started podcasting before she started her business How she discovered that podcasting is great for her business The importance of consistency in business and podcasting Katie’s definition of success when it comes to her podcast How she is demonstrating her authority as a leader The different things that helped her market herself and her business, such as creating free content blogs, growing her email lists and Facebook groups The relationship that you can develop with somebody on a podcast or networking podcast How podcasting brought Katie’s business to more high value leads and better quality clients Katie’s obstacles that have prevented her from starting a podcast Instant gratification The importance of engagement when reaching out The specific feature of podcasting that she loves the most How she loves spending 30 minutes to an hour listening to podcast shows How she has been part of two networking podcast, but has now decided to stand alone Katie’s view on why podcasting is hot all of a sudden The positive impact result of what podcasting can do for business How podcasting has been used as a marathon strategy of growing a business and bringing in clients Why it’s important to enjoy consuming a podcast and understanding the psyche that consumes those things to identify whether it’s a good medium for you The importance in making decisions on what to do and not to do in terms of business Katie’s perspective on why the process involved in creating a show is less complicated Getting help through outsourcing work The call to action with a marketing strategy What can people expect from Katie at the “We Are Podcast conference 2016” How to use a Facebook group to grow your podcasting audience and community WHAT ARE THE MOST IMPORTANT THINGS TO CONSIDER IN NETWORKING PODCAST? WHEN SOMEONE IS CONSIDERING A PODCAST AS A MEDIUM, HOW DO THEY KNOW IF IT’S FOR THEM? “I think that you have to enjoy consuming them. I love it and it makes sense to me when I’ve met people who want to start a podcast and have never listened to one before. I just think that if you don’t understand the psyche that consumes those things, how are you going to build something or create something for them? So, I do think that’s the first clue if someone’s wondering if it’s for them.