Electric Guitar PLC (AIM:ELEG) CEO John Regan discusses the company's development over the last four months since its market launch in May. During the interview, Regan detailed the recent restructuring efforts, including the addition of sales and marketing personnel and product optimisation, which has significantly reduced deployment times for their solutions.
Regan touched on a new agreement with Jewson, one of the UK's prominent suppliers of sustainable building materials. The collaboration will see the launch of a sustainability-focused microsite that integrates 3radical’s Voco platform, aiming to enhance customer engagement both online and offline.
Additionally, Regan announced the launch of the Voco Solutions Portal (VSP), a self-serve platform that will allow clients to deploy Electric Guitar technology in as little as 1 to 2 hours.
“We’ve gone from six months to 1 or 2 hours, which is really significant because it means clients can test our technology in different ways and use it immediately,” Regan explained. The VSP will be showcased at the upcoming DMEXCO conference in Cologne, with live demos planned.
Regan also discussed strategic partnerships with companies like Sophus3 and Digital Alchemy, which have expanded Electric Guitar’s market presence and customer base across different verticals.
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