Do Well and Do Good: Brian Gottlieb on Mission-Driven Business

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Brian Gottlieb and Kwame Christian delve into the seamless integration of business strategy with community impact through innovative initiatives like "Windows for a Cause" and "Baths for the Brave." They explore how aligning a company's mission with genuine employee engagement fosters intrinsic motivation, resulting in improved productivity and job satisfaction. Brian discusses the pivotal role of authentic business culture in negotiating successful exits and business growth, emphasizing the importance of empowering employees to think like owners. This episode is packed with actionable insights for leaders seeking to blend financial success with meaningful purpose.

What You'll Hear:

• Real-life examples of business programs that effectively merge community support with company goals.
• The importance of authentic culture in negotiations and business exits.
• Practical tips on empowering employees and instilling a sense of ownership.

Connect with Brian

Follow Brian on LinkedIn: https://www.linkedin.com/feed/update/urn:li:activity:7203387503041531904/

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Contact ANI

Request A Customized Workshop For Your Company: https://www.americannegotiationinstitute.com/services/workshops/

Follow Kwame Christian on LinkedIn: https://www.linkedin.com/in/kwamechristian/

The Ultimate Negotiation Guide: https://www.americannegotiationinstitute.com/guides/ultimate-negotiation-guide/

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