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財金百科

財金百科

Technology

金寶湯告別「湯」

金寶湯告別「湯」

2024-09-15
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有155年歷史的金寶湯公司，旗下罐頭湯形象深入民心，上世紀60年代，藝術家安迪‧沃荷(Andy Warhol)圍繞金寶湯的創作，令這個平民食品，搖身一變成為普普藝術(pop art)，躋身潮流文化。 金寶湯是多代人的集體回憶，集團早在1897年開始生產罐頭濃縮湯，1922年起更以「金寶湯」作為公司名稱。不過，公司最近決定改名，由金寶湯公司(Campbell Soup Company)，改名為金寶公司(The Campbell’s Company)。 管理層說，改名是要反映發展及投資轉型，同時保留...
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