Download - Parlee Cycles CEO on Bringing the US Bike Brand back from the Brink

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The Business of Cycling

Business

Parlee Cycles CEO on Bringing the US Bike Brand back from the Brink

2024-09-23

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John Harrison is an entrepreneur and angel investor. He purchased the US bike brand Parlee in 2023, after it ran into trouble during the post COVID inventory glut.

This conversation is exploration of how a relative outsider of the industry is bringing experience and knowledge of operations to right the ship, and relaunch the premium bike brand.

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