Mastering Direct Bookings: Email Marketing Strategies

Welcome to Boostly Podcast Episode 745.

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In this episode of the Boostly podcast, the focus is on a powerful tool for short-term rental hosts—StayFi. Returning guest Arthur Kolker, CEO and founder of StayFi, explains how the platform allows hosts to collect guest data through WiFi logins and leverage it for impactful email marketing. The discussion covers new features, the importance of email marketing for direct bookings, and strategies to build guest relationships. The conversation also touches on effective email campaigns, automations, and optimizing email open and click-through rates. Hosts are encouraged to integrate StayFi into their tech stack to reduce dependency on OTAs and foster a stronger brand presence.

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