67. Rebroadcast: Introvert Podcaster to Award Nomination in Less Than 60 Days with Petra Jones

Petra Jones is the host of the very popular podcast, The Mumpreneur Show. On this show, Petra Jones interviews real mums who are also entrepreneur podcast, bloggers, makers of handmade products, social media gurus and guests that are an extremely motivating force for an audience who wants education, inspiration to help them grow their small business. As a host, she has recognised there is a constant and continuing search amongst the mums in business for better solutions around business start up, online business or being a mompreneur. Petra is a fashion designer, stylist and mumpreneur herself. Starting her children’s fashion label in 2012, Petra left corporate life behind to study fashion design and to pursue her passion of designing clothes for kids that are all about standing out, encouraging individuality and confidence. With an online boutique and stocked in children’s wear stores around Australia, Petra shares her experiences from her first two years of running a successful fashion business. IN THIS EPISODE WE TALK ABOUT: Petra Jones’ biggest learning curve throughout her podcasting journey Being an introvert and going back to her childhood years How podcasting served as her personal chance to reclaim her confidence, find her voice and her strength The obstacles that would have prevented Petra from going ahead and what really pushed her forward The specific feature that really helped her along the process of podcasting The one-on-one coaching calls What she has managed to achieve from her Mumpreneur podcast show The reasons she started her own podcast The visibility that her show is creating The incredible relationships she builds with other women Keeping in touch with people who give their valuable time Her experience speaking at the We are Podcast Conference The importance of making a podcast with the right intentions to achieve good results Petra’s interesting and great experience at being recognised through making podcast shows Why podcasting is so hot all of a sudden The beauty of a voice The importance of connecting with your audience and delivering your message in a powerful way The benefits of podcasting Why podcasting is such an accessible platform The disadvantages of podcasting How Petra Jones prepares herself when it comes to interviewing her guests How she enjoys researching and finding out about her guests before the interviews Creating conversations in various different scenarios Spending hours creating her show notes Being more proactive and avoiding procrastination The importance of time management The complicated aspects of becoming a podcaster What’s coming up for the Mumpreneur show Petra’s plan to create educational chances for women to support them in their journeys and help them in their businesses Allowing herself to conquer her fears and become visible through webinars The importance of going deep, interrupting and following up questions in order to have a real conversation   WHAT WOULD’VE MADE IT EASIER/WHAT WOULD YOU HAVE CHANGED? “It’s probably less procrastination. I had a lot of audio trouble at the start. I feel like I lost two months just trying to figure that out and it was holding me back. I wish I could have just jumped in and not worried so much about the whole thing. That was one thing. I wish I could have just been more pro-active and procrastinated less.” HOW OFTEN SHOULD I PODCAST? “I really couldn’t sustain three episodes a week. I’ve had one episode a week for probably two months and my downloads are greater than they were before I dropped. It was purely just a decision that I needed to work on other things as well.” HOW DO I KNOW IF PODCAST AS A MEDIUM IS FOR ME?