Behind the Brand with Bryan Elliott
Business:Marketing
How to Compete & Dominate as a Challenger Brand | Tracksmith's Founder & CEO, Matt Taylor
In this episode, Bryan Elliott and Matt Taylor of Tracksmith talk about Matt's journey from college athlete; failed startups; a career at Puma and more leading up to now running one of the most dynamic challenger brands in the running apparel and footwear space.
Special Thanks to our Sponsor We Feed Raw!
We’ve had dogs in our family for the last 20 years. Our current pups Bear & Bella are mixed breed dogs rescued in 2017. Bear is jet black Staffie + Boxer mix and his sister is Staffie + chow.
Before I discovered We Feed Raw I was selective but also confused about the so-called healthy kibble I was feeding them. It turns out this expensive kibble was basically the same as feeding my dogs an all-processed, unhealthy food diet.
They are now on a We Feed Raw meal plan system that’s made custom for them with all the nutrients they need to live happy healthier lives.
We Feed Raw food is:
Bear and Bella have a new excitement for mealtime and I’ve seen them lean out and get into even better shape with the healthier food.
Want to try it out? Just visit WeFeedRaw.com and put in the code “Bear” B-E-A-R and new customers will save 30% off the meal plan starter box.
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get a great deal off your next co-working space booking. Head to https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
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