332 – Target Your Visitors with the Facebook Pixel

Announcements Twitter Account @GoodFirstBugs Six Alternatives to Clef Yoast’s SEO PHP Upgrade Nag Is there a plugin for that? With more than 48,000 plugins in the WordPress repository, it’s hard to find the perfect one. Each week, I will highlight an interesting plugin form the repository. For more great plugins, download my 50 Most Useful Plugins eBook. WP BugBot is a plugin that will allow you to track down any errors your site might be giving you. Target Your Visitors with the Facebook Pixel Here’s the steps to add the Pixel – Go to [facebook.com/ads/manage](http://facebook.com/ads/manage] and create a pixel – Copy the Add Pixel Code to a safe place on your computer (you may need it in the future) – Add the code to your site with either: – Insert Headers and Footers – Facebook Pixel – Or add the tracking code to your child theme directly – Next, create a custom conversion – Under All Tools in Facebook, select Custom Conversions – Click the blue Create Custom Conversion button – Insert the URL of the page on your site that marks the conversion. This is usually a thank you page after someone signs up, or buys your product – Name the conversion something that makes sense to you – Click the Create button and your done! Thank You! Thank you to those who use my affiliate links. As you know I make a small commission when someone uses my link and I want to say thank you to the following people. For all my recommended resources, go to my Resources Page Call To Action Leave a rating and/or review for the show! View on YourWebsiteEngineer.com