333 – Learn How Your Site is Used with HeatMaps

Announcements Hacked Home Routers are Launching Brute Force Attacks on WordPress Sites CabinPress Is there a plugin for that? With more than 48,000 plugins in the WordPress repository, it’s hard to find the perfect one. Each week, I will highlight an interesting plugin form the repository. For more great plugins, download my 50 Most Useful Plugins eBook. Lazy Load is a plugin that will only load an image on your site when the image is in the current viewport, allowing the page to load much faster. Learn How Your Site is Used with HeatMaps Conclusions from analyzing data: Content most important to your visitors’ goals should be on the top of the page People buy what they see Test for banner blindness, ie, not clicking on advertisements Abandon automatic image carousels to get better clickthroughs, get rid of sliders! Use photos for attention and guidance, steer away from stock photos For blogs, summaries are better than full articles Combine A/B testing with HeatMaps for better effectiveness Some tools to analyze your site: – Crazy Egg – Heat Maps by Sumo.me – ClickHeat Getting started is easy, basically you need to: – Create an account with one of the providers – Generate the tracking code for your website – Add it to your website with either a WordPress plugin for that service or the Insert Headers and Footers plugin – Wait a few days and take a look at the results Thank You! Thank you to those who use my affiliate links. As you know I make a small commission when someone uses my link and I want to say thank you to the following people. For all my recommended resources, go to my Resources Page Call To Action Install heatmap tracking software on your site View on YourWebsiteEngineer.com